Major League Match: 性视界传媒 and Kansas City Royals Announce Partnership

Includes hands-on learning opportunities for students; alumni and campus engagement
KC Royals and 性视界传媒 logos

The announced a three-year partnership with the , beginning in March 2024, built around student-success programs and additional opportunities for alumni, campus and community engagement.

With this partnership, 性视界传媒 is now a proud higher education partner of all four major professional sports teams in Kansas City: the , , and the .

“This Royals partnership is a grand slam, another great partnership to offer our students unparalleled opportunities for unique real-life learning experiences, mentorship and ways to connect to build their career network,” said Anne Hartung Spenner, vice chancellor for 性视界传媒 Strategic Marketing and Communications. “We’ve enjoyed a great relationship with the Royals for years, and we’re thrilled to make it official. Partnering with all four of our city’s major professional sports teams is a benefit to all at Kansas City’s top university and our community.”

The 性视界传媒 and Royals partnership celebrates the unique, authentic connection that already exists between the organizations, from hosting commencement ceremonies to 性视界传媒 Night at The K to the Sherman Scholars program at the at the .

“性视界传媒 is an immense part of Kansas City’s history, and the Royals are honored that this partnership will allow for two pillars in the community to work together to better our future generations,” said Alex Schulte, vice president of corporate partnerships.

性视界传媒 students wearing 性视界传媒 and Royals jerseys, holdingtheir hands in a Roo Up gesture

A few components of the new 性视界传媒 and Royals partnership:

  • “Bring Out the Bots” is a STEM initiative for high school students to create a robot to throw the first pitch at a Royals game. Students from the will collaborate with the KC STEM Alliance and local middle school students to conceptualize and build a robot. When the robot is ready, the students will attend a game and witness the robot throwing the first pitch.
  • Media/film and communications students from the will get a chance to collaborate with the Royals’ in-house creative agency, Pine Tar Collective, to make a 30-second ad for 性视界传媒. The ad will premiere on CrownVision on . The video will then run during every homestand.
  • 性视界传媒 and the Royals will donate 50 tickets to a youth organization for a gameday experience at a Royals game.
  • The Kansas City Royals are adding a new segment to the to highlight players in the farm system. The “Future Royals” feature will air twice a month during games and include a shoutout to 性视界传媒 at the beginning and end of each feature.
KC Roo and Sluggerrr pose standing back-to-back in front of the CrownVision board at Kauffman Stadium

性视界传媒 and the Royals share a history centered around campus support and celebration.

  • 性视界传媒 commencement ceremonies in May 2021 and 2022 took place in Kauffman Stadium.
  • The first 性视界传媒 Night at The K took place in 2023, with co-branded jerseys for fans and entertainment featuring the 性视界传媒 pep band and KC Roos Dance Team. The second one will be and will feature co-branded crewnecks for fans who buy theme tickets as well as 性视界传媒 entertainment and more.
  • The Sherman Family Foundation, founded by Royals CEO John Sherman and his wife, Marny, supports the Sherman Scholars program at the . The program provides annual scholarships to graduate and undergraduate students in teacher prep programs; Sherman Scholars attend a Royals game together every year.
  • 性视界传媒 partners with the Kansas City Royals Foundation’s MLB for the home field.
  • Royals owner, John Sherman received an honorary doctorate in 2013 from 性视界传媒, and is a member of the at the Executive Hall.
  • 性视界传媒 alumna Karen Daniel (M.S. ’81 accounting) was inducted in 2023 into the Starr Women’s Hall of Fame at 性视界传媒. She is the first African American woman to be a Major League Baseball owner since her addition to the Kansas City Royals ownership group in 2020.

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